This call-to-action communication was seeded as branded video content under Lipton Ice Tea’s Refreshing Surprises campaign.
DP World challenged us to come up with a purposeful idea that makes a difference on-ground. The result: A social experiment that’s truly social.
A touching video about TeamAngelWolf – a son with special needs and his determined father. They take part in races, spread awareness about children with special needs, and encourage people to be fit. Garnered extensive social media traction, increasing awareness of TriYAS.